Driving west along 88 Today on my way to a Royal Le Page office meeting I saw something a little strange. The previous Prudential Office has changed their stripes. and is now a Royal Le Page office too.
So it is official, Royal Le Page Your Community is number one in Bradford and Royal Le Page At Your Service is number two. Either way, Royal Le Page is the dominant name in Town.
Like Macdonalds, every franchise carries the same name but is independently operated. The power of Macdonalds lies in the fact that no matter where in the world you go, those fries taste the same. With a Real Estate Brokerage it is different. Your Community Realty (No Point is stressing Royal Le Page) is a different that At Your Service. They have different cultures, different management, they have access to different resources but have the same corporate head.
What does this mean to you? Well if you already have a relationship with a Realtor and you are happy then not much. If you are looking for a particular person you might call the wrong office (thinking they are the same) and depending who answers the phone you may or may not get directed appropriately. Realtors understand the difference so it will not confuse the professionals.
Considering currently there are only Two Brokerages in Bradford and they are both Royal Le Page. We expect some confusion. I hope to make it simple. Call me 🙂 and I will take care of the rest.
Steven Silva – Royal Le Page – Your Community Realty